Dinner In The Sky

International Events

head in the stars

This is the international site "Dinner in the Sky" which aims to inform about their various event products and to gather and recruit all the contacts of the organizers of Dinner in the Sky events already present in more than 60 countries through the world.

Image mobile de Dinner in the sky
Image mobile de Dinner in the sky
Image mobile de Dinner in the sky
Logo Dinner in the sky

the Context

David Ghysels entrusted us with the creation of the Dinner in the Sky international website at the end of 2018. This site is the generic site for Dinner in the Sky events at the international level. Its goals are both to be able to present the other "In The Sky" event products offered, to recruit potential representatives/organizers in each country of the world, and to communicate the contact details of each official "Dinner in the Sky" representative who are already present in more than 60 countries.

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means

We created the DITS site while maintaining very good referencing despite the presence of large images on the homepage. The "The Concept" page shows a long scrolling page on which the images change as you scroll.

A map of the world and the 64 flags of the countries where the Dinner in the Sky brand is present facilitates access to information from the various partner countries.

Challenge

Guidelines having already been developed previously, we had to create the Dinner in the Sky (DITS) site with graphic constraints in terms of colors and choice of typography.

This site is aimed at a global audience, we had to remain fairly neutral in the proposed graphics.

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Results

A dedicated page for each product in the "Events in the Sky" range has greatly increased natural referencing on event products related to the classic "Dinner in the Sky".

The website is visited an average of 21,500 times each month. 517,000 unique visitors between Jan 2020 and Jan 2022. Nearly 80% of visitors come from the USA.